Dalia monitoring
Business Intelligence using AI & machine learning

Client: InfoDirect & aggity
Project type: Branding, visual identity

Representing the relationship between Barcelona & data analysis through a mathematical visual identity system.

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Dalia is a monitoring platform that uses AI and machine learning to analyse and predict business transaction behaviour. Created by infoDirect and aggity, it helps banks and retailers manage payment systems by tracking the full transaction cycle—from card activation to fraud prevention—while optimising user experience and dispute handling.

As a completely new product and service combining both platform and personalised consulting, we worked together to develop a complete brand strategy, naming, visual identity and web design from scratch that would enable us to differentiate Dalia from its competitors and present a fresh new product to the market that would appeal to its potential clients in banking, retail and e-commerce sectors.
Dalia_CityWindowMockup
Dalia Monitoring Brand book.034
Dalia brand guidelines by studio ayl
Dalia benefits and KPIs
Dalia ID card design
Dalia linked in mockup mobile
Dalia brand guidelines studio ayl
Dalia social media linkedin design branding.001.jpeg.001
Dalia illustrations tape
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Independent graphic designer living in Barcelona, made in the UK.

cantor.hayley@gmail.com
+34 660 241 971

Services

Animation
Branding
Brand strategy
Music video
Live visuals
Presentation design
Web design


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Fonts: VCR OSD Mono by Riciery Leal
Poppins by Indian Type Foundry, Jonny Pinhorn
COMBA by That That Type 

© Hayley Cantor ☞ 2012–2024 | Latest update: January 2024